Old Spice isn’t the only company using viral video in original and unique ways in order to sell product. Tippex has now joined in with a YouTube ad campaign that could keep you entertained for hours (or at least a few minutes).
You may remember a couple of months ago when the Old Spice Guy turned up all over the Web when Old Spice made ads on the fly in response to social networking updates.
Now Tippex has jumped on the bandwagon with its own viral video ad campaign. The video embedded above is merely the starting point, and once you choose whether to shoot or not to shoot the bear the whole thing opens up in a brilliant way.
The best advice I can give you is to experiment. Write whatever you want in the Tippexed space, click ‘Play’ and see what happens. Some of the results are fun, to say the least.