Some of the new US car commercials have been pretty inventive. There’s the one where the people in Kias are playing musical parking spaces, and the Volkswagen commercials featuring unexpected crashes. But in order to get the “hardcore” stuff like this car crash ballet, you’ve got to go to Europe.
This spot starts out innocently enough, with a bunch of cars driving through the desert in pretty formations. Then one loses a mirror, a couple of them touch fenders, and before you know it, the “ballet” starts looking more like a glorified demolition derby.
I particularly enjoyed the midair head-on collision. Nice one, Renault.