Athletes will do anything for Red Bull, and anything for a Red Bull, or so it seems. Especially if they’re sponsored by the company…
Rube Goldberg has a lot to answer for. His machines, affectionately known as Rube Goldberg machines, are contraptions whereby one event causes another event to happen, and on, and so forth, etc.
Most people know of Rube Goldberg machines from Wallace and Gromit, or the iOS and Android games that have taken the basic concept and turned it into challenges.
This video could feature just about the best Rube Goldberg machine ever designed and built. It features athlete from all manner of different sports working together to free the can of Red Bull from its icy cocoon.