We’ve all seen ads on YouTube. It can’t really be helped, as they show up before any video actually worth watching.
However, most of them can be manually skipped past after just five seconds, meaning they really have to grab your attention for you to stick with them.
This ad for GEICO Insurance is different. It gets its message across in the first five seconds, but carries on for a minute longer thanks to the antics of the hungry dog.
I’ll admit I watched the whole thing. And I don’t regret doing so even for a second. In fact, this is one ad I may watch multiple times by choice. Which is very rare indeed.