It’s well known that Internet Explorer sucks and has done for many years. You’ll know this by the gamut of trolls saying as much on on the InterWebs.
But wait. It turns out IE9 wasn’t actually that bad, and IE10 is even better. Perhaps it’s time to try Internet Explorer afresh and ignore what people are saying online. Perhaps.
That is the gist of Microsoft’s new ad campaign for IE10, which shows an Internet troll repeatedly condemning the Web browser until something makes him stop and take notice of the latest version.
It’s a clever campaign because it’s Microsoft essentially admitting that previous versions of Internet Explorer have indeed sucked. Admitting your mistakes is surely the first step in moving forward.