Air New Zealand continues to trot out the B-grade celebs for its unusual viral marketing campaigns. Following on from Richard Simmon’s in flight safety video, we’ve got Lindsay Lohan sharing a skycouch with Rico the muppet squirrel.
Rico is probably as naughty an interviewer as you could find in a video intended for general consumption. Lindsay Lohan takes his obnoxious questions in her stride because let’s face it; she probably doesn’t have a lot of offers rolling in.
This video is pretty car crash stuff, but it’s also one of the more creative airline marketing campaigns I’ve seen. I’m not sure it’ll convince folks to head to The Land of the Long White Cloud, but if it gives Lindsay a job it’s a-okay with me.
