Watch Does The Placebo Effect Work On You? DNews Video

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“For most of us, the “placebo effect” is synonymous with the power of positive thinking; it works because you believe you’re taking a real drug. But a new study rattles this assumption.

“Researchers at Harvard Medical School’s Osher Research Center and Beth Israel Deaconess Medical Center (BIDMC) have found that placebos work even when administered without the seemingly requisite deception.

“The study is published December 22 in PLoS ONE.

“Placebos — or dummy pills — are typically used in clinical trials as controls for potential new medications. Even though they contain no active ingredients, patients often respond to them.

“In fact, data on placebos is so compelling that many American physicians (one study estimates 50 percent) secretly give placebos to unsuspecting patients.”

Read more: Science Daily

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