I don’t know what Sumo wrestlers have to do with a high school choir so I can’t really explain the underlying meaning behind this Japanese Glee commercial.
All I know is that it’s weird, random, and oh-so-very hilarious.
Recently Glee took home the 2010 Golden Glober Award for best comedy series. Even outside of the US, the show has proven to be a huge hit. That being said, I don’t know if Don’t Stop Believin’ ever scratched the top 10 in Japan, but it sounds pretty good with some J-pop chicks.
Only in Japan can you get away with such a ridiculous advertising campaign. “So Fun, So Fox” just doesn’t seem as appealing when a giant Sumo wrestler isn’t saying it.