Watch Toys-R-Us Coming Back & Teaming Up With Target News Video

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“Target is bringing Toys “R” Us back online in time for the holiday shopping season.

“The US retail chain has announced a partnership with Toys “R” Us parent company, Tru Kids Brands, to relaunch the iconic toy brand online in the United States.

“Toys “R” Us filed for bankruptcy in the United States in 2017 and closed all its US and UK stores the following year.
Under the agreement, shoppers on the Toys “R” Us website, which relaunched on Tuesday, can complete their purchases on Target.com. Toys can be be delivered or picked up in Target stores.

“”By applying our capabilities in a new way with Toys “R” Us, we can serve even more toy shoppers, drive new growth, and build on our toy leadership,” Target executive Nikhil Nayar said in a statement.

“The financial terms of the deal were not disclosed.”

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